The CEO of the company was an academic for a decade and is a woman with four younger sisters. A core value at Liberos LLC is to operate within the bounds of knowledge, always. We believe that an honest approach, rather than overpromising with flashy advertising, is always the best way to sell a product or service.
More importantly, low sexual desire has been a challenge primarily for women for a very long time. DCS may be an amazing solution for some women, but, if it does not work for you, we want you to know that you still have options. We believe women have been taunted with snake oil and social pressure for far too long. Hence, the name of the company translates (loose Latin) to “the freedom to desire”, not “do it or else” or “you should be a vixen”. We want to give women an option with reasonable expectations.